Borna VRDOLJAK has over 25 years of expertise in commercial and business aviation. He joined Vertical Aerospace in 2022 as Head of Product and Customer Market. Prior to Vertical, he was Head of Marketing at Airbus Corporate Jets. Borna also held roles at Airbus Commercial Aircraft is marketing, new aircraft programmes.
He has led global strategies for market growth, and as A350 Customer Programme Director, managing critical projects to prepare leading global airlines for entry into service. Specializing in aircraft pricing and customization, Borna has a proven track record of delivering strategic value, driving growth, and fostering strong client relationships. He is passionate about innovation and committed to leveraging his extensive industry insight to support the electrification of aviation and eVTOLs.
Since joining a DotCom startup at the turn on the millennium, Tom has built transformational business at growth companies.He has worked both pre- and post-exit, as a startup founder and manager within large enterprises such as Microsoft, Publicis Groupe and BOSCH.
As CTO of the digital agency Razorfish in Germany, he led first-of-a-kind programs for brands such as Audi and Novartis, enhancing real-world products with virtual experiences.
Tom later co-founded COBI - the IoT startup developing technology for more intelligent mobility, safety and style on two wheels. Following the acquisition by BOSCH eBike Systems, Tom continued to work on the IoT architecture linking hardware systems to the user experience of light electric vehicles.
Now CEO of 3DEXCITE at Dassault Systèmes, Tom leads a global organization of technologists and creative experts, focused on the development and delivery of virtual commercial twins to industrial companies. 3DEXCITE delivers software and solutions to manufacturers, which enable high-fidelity virtual representation of products in customer- and end-user applications.
Having spent more time working abroad than at home in the UK, Tom speaks German and French. He coaches a Little League Soccer team at weekends in W. London and plays Fortnite with his kids in the evenings.
As Executive Creative Director a 3DEXCITE Philip HERTEL has been leading the Creative Team spearheading innovate interactive experiences across all digital channels.
Before joining 3DEXCITE he spent many years in the advertising sector, among them BBDO, Wunderman, Grey & Territory and working for Clients like BMW, Microsoft, Allianz & Telekom.
With his own co-owned agency he was also involved in the launch of Call-a-Bike, a rental bike system now owned by Deutsche Bahn which was first of its kind on the market and preceding app-based systems of today. When not diving into virtual worlds he likes to actually diving.
